Showing posts with label graphics. Show all posts
Showing posts with label graphics. Show all posts

6/19/17

Conserve Letterforms!

Many years ago I remember a graphic artist talking about a logo he'd designed. I don't remember who the person was or exactly what the logo was for (I think a waterside community), but I do remember the logo's claim to fame: It was a seven-letter word that used just three letterforms.

Here's a rendition of what I remember it looking like, using a "b," "h" and "e" from the font Bauhaus Bugler medium:
As you can see, the "b" and "d" are flopped versions of each other, and the "ay" is "he" rotated 180ยบ. What reminded me of this was seeing Hulu's logo recently. It uses just two shapes, one a combination of the two:
Aside: This sort of feat is one that's best appreciated on an intellectual level. And it's pretty cool in that regard. But it's a step removed from a logo's purpose, which includes projecting a certain image or feeling. How effectively do you think these two work in that regard?

5/3/17

Room, Bath Room

Take the James Bond imagery, rotate it a bit, and what do you have? The word LOO in a swirling toilet bowl.

12/7/16

MAD For You

My addition when putting together MAD's annual holiday ad last year — a Spy vs. Spy dreidel.
Nothing says "I'm thinking of you" more than giving a MAD gift subscription: CLICK HERE

11/15/16

Ping-Pong Politics

Chart by Orts (Patrick Merrell), click image to enlarge

11/14/16

And the Most Popular Candidate Is ...


The Silent Plurality: Approximately 95 million eligible voters didn't vote, compared to around 60 million each who voted for Trump and for Hillary (votes are still being tallied). More than 70% of eligible voters didn't vote for Trump, and more than 70% of eligible voters didn't vote for Hillary. (Not represented in this graphic: 1% of eligible voters who voted for 3rd party candidates.)

11/4/16

11/1/16

MAD Calendar

Immediately run to a store that carries MAD magazine (no easy task) and buy the December issue! In it, you'll find a calendar I put together earlier this year while filling in for two missing art staffers. It features artwork created by MAD's (un)stable of artists from the present all the way back to the 1950s. If you look closely, you'll even find one of my mice.

7/11/16

Comics Art

Here's a blast from the past: two comic books I "revised" as a kid back in 1966.

The Donald Duck comic features the pasted-on heads (I think from Time magazine) of Joe Namath, Ted Kennedy, and who is that? Leonard Bernstein? Morley Safer? I don't think so. Any guesses?

On the right, Khrushchev tugs on Daisy Mae's hair while trying to escape a herd of giant ants.

7/6/16

Dr. Fill

When Matt Ginsberg, artificial-intelligence genius, created a crossword-solving program called Dr. Fill, I decided to send him a free, unsolicited logo.

This is what sent him, ending with the design he used.

6/29/16

The Other Earp

In 2013, Ann Kirschner wrote a biography of Josephine Marcus Earp, Wyatt Earp's common-law wife of 50 years. It's called Lady at the OK Corral: the True Story of Josephine Marcus Earp and includes a map I drew of Earp's complicated journey around North America. I'm realizing now I never saw a printed book, but I should.

According to the book, "Josephine sparked the world's most famous gunfight, buried her husband in a Jewish cemetery after he died in her bed in 1929, and subsequently shaped the legend of Wyatt Earp and the Wild West." It was an Editor's Choice by the Sunday Book Review of The New York Times, and True West magazine named Kirschner best new Western author in 2014.



5/23/16

Snoopy and NASA

Two pages from a Peanuts trivia-book proposal I put together years ago.
Click on the image to enlarge it.
photos courtesy of NASA

4/14/16

Shape Up

Back in the '80s, I was walking in Times Square and noticed a sign. It sat atop a small fast-food shop tucked on one of the side streets. What struck me, and stuck with me all these years, was the deceptively simple logo on the sign. It used one each of these five basic shapes:

That's it, just those five solid-black shapes (although not in that order) above a simple illustration of a vegetable. Now, it might seem like that couldn't communicate a name, but it did.

Your task: Figure out how those shapes were arranged, and what the name of the restaurant was. If you get that, you should be able to figure out what the vegetable was.

Hint: None of the shapes need to be rotated from their positions shown above.

See the answer HERE.

4/6/16

Conserve Letters! in Stores #2

ASSIGNMENT: Reduce the number of letters used to inform shoppers if a store is open or not.

OLD: 18 letters used on a two-sided sign

NEW:

VERDICT: Printing on only one side and eight letters saved!

3/31/16

Conserve Letters! on TV

From the archives, in honor of the Final Four...

ASSIGNMENT: Redesign the graphic that CBS used to use during the halftime show of the NCAA basketball tournament.

OLD:

NEW:
VERDICT: Three letters saved!

3/24/16

Conserve Letters!

ASSIGNMENT: Reduce the number of letters needed to inform shoppers if a store is open or not.

OLD METHOD:
10 letters are used on a standard two-sided window sign

NEW DESIGN #1:
2-D version uses just four letters
NEW DESIGN #2:
3-D version also uses just four letters
VERDICT: Six letters saved with either design!

• Tune in next week for another letter-saving design •

3/9/16

Can You Draw It?

The CBS eye logo is considered to be one the most famous U.S. company symbols around, unchanged since it was designed by William Golden in 1951. You've likely seen it hundreds, if not thousands, of times. But can you draw it? That's your challenge:


It sounds simple, but very few people can do it correctly from memory. When you think you have it, click on this link to see how you did: ANSWER. There's also a short video about the logo's origin.